TL/DR: Big promises from Indian Global Capability Centers (GCCs) often translate to more show than go. Think endless presentations 📊 and inflated titles 👑, while real impact and decision-making lag. Leaders are playing a perception game 😵💫, wasting resources on looking busy instead of being productive. Both global HQs and local teams are kinda in on it 🤫, but it’s a risky long-term strategy. Time to ditch the PowerPoint and demand actual results! 💥
For global HQs, the allure of Indian Global Capability Centers (GCCs) is strong: scale, talent, and that sweet, sweet cost arbitrage. And for the 1.3 million professionals within? Career paths and stability – a seemingly idyllic win-win. But hold your horses, folks. Turns out, beneath this rosy picture lies a reality as uncomfortable as a PowerPoint presentation that goes on for just a little too long."
Kaushik Srinivasan, pulls back the curtain on what many suspect but few openly discuss: a growing tendency for Indian GCCs to morph into elaborate 'leadership theaters' where the art of appearing successful trumps the messy business of actual value creation. As one astute individual put it, 'We've created a parallel universe where success is measured by how well you present rather than what you actually deliver.' Ouch."
Ever feel like something looks amazing but is secretly kinda hollow? 🤔 That’s the vibe which Indian GCCs are throwing off right now ? While they’re sold as innovation and cost-saving hubs, the data hints at a lot of “leadership theater.” 🎭
Think tons of effort on presentations 📊, fancy titles galore 👑 (without the actual power to match), and a general focus on appearing successful rather than driving real value. Leaders often spend more time managing perceptions than, you know, leading. 🤦♀️
This obsession with optics sucks up resources 💸 and stifles actual innovation 🚫. Even internal comms become expensive productions 🎤 with little real substance. And those “innovation centers”? Often more about the label than actual groundbreaking work. 🤷♀️
Why does this happen? It kinda suits both sides… for now. But it’s not sustainable. What should work is a shift towards transparency, real empowerment, and a focus on actual results. This also requires the ‘parent’ organization to build that strategic extension and a cultural shift. Time to stop the show and start delivering! 💪 The future belongs to GCCs that prioritize impact over appearances. 💥
This article really sheds light on the superficial aspects of Indian GCCs. It’s concerning how much emphasis is placed on appearances rather than real innovation. Leadership often focuses on optics, which drains resources and stifles true progress. The so-called “innovation centers” seem more like marketing tools than hubs for groundbreaking work. What steps can GCCs take to shift their focus from theater to tangible results?